Why Buying a Squarespace Template Might Be the Smartest Move for Your Website
If you’re ready to launch or refresh your website but feel stuck between “DIY everything from scratch” and “hire a designer for thousands of dollars,” a Squarespace template could be your perfect middle ground.
Whether you're a business owner, coach, service provider, or creative—this option gives you the look and feel of a custom site without the overwhelm, cost, or coding. Let’s explore why buying a Squarespace template can save you time, money, and energy—and what to expect when you do.
What Is a Squarespace Template?
A Squarespace template is a pre-designed website built inside Squarespace that you can easily customize to match your brand. Instead of starting with a blank page, you’re getting a strategic layout, designed by a pro, with all the pages, structure, and flow already in place.
Think of it like buying a fully furnished house. All you have to do is move in, swap out the decor (your fonts, photos, and text), and you’re ready to go.
Benefits of Using a Squarespace Template
1. Launch Faster
Templates are designed to be plug-and-play. You can have your site up and running in days instead of weeks or months—perfect if you’ve been procrastinating on your launch because you’re overwhelmed.
2. Professional Design (Without the Price Tag)
Custom web design can easily cost $3,000–$10,000+. With a template, you’re getting a professionally designed website for a fraction of the cost—often under $500 if you’re willing to put in the work.
3. No Code Necessary
Squarespace’s drag-and-drop platform is user-friendly, and your template does the heavy lifting. You don’t need to learn HTML or CSS—just follow the step-by-step video tutorials that come with your purchase. If your template does not come with video tutorials, Squarespace has a lot of how-to instructions on their site and you can always find video tutorials on YouTube.
4. Strategic Layout Built-In
Good templates aren’t just pretty—they’re strategically designed to convert. Whether you’re booking clients, selling products, or building an email list, your layout is optimized for action.
5. Full Control + Flexibility
Want to change the fonts, colors, or layout? You can! You’re not locked into a designer’s schedule—you're in control and can update your site whenever you want.
What to Expect When You Buy a Squarespace Template
Buying a template is different from hiring a web designer. Here’s what is typically included—and what’s still on you:
What’s Included:
A fully designed Squarespace 7.1 website template
Step-by-step video tutorials on how to customize it
Placeholder pages and sections (Home, About, Services, Contact, etc.)
A built-in structure based on strategy and best practices
Bonus resources like font pairings, SEO tips, or brand image suggestions (depending on the designer)
What You’ll Need to Do:
Swap in your own branding: logo, colors, and fonts
Write or paste in your own website copy (text for each page)
Upload your own photos or choose stock imagery
Connect your domain and set your site live
Pro Tip: Most templates come with a setup checklist so you can launch step-by-step without guessing what comes next.
Is a Template Right for You?
A Squarespace template is ideal if:
You want a polished, professional website—fast
You’re on a budget but still care about design
You’re a DIYer who appreciates a little structure
You want full control over updating your site in the future
You’re not ready to invest in a custom build just yet
Final Thoughts
You don’t need to waste another month stuck in “website limbo.” A Squarespace template gives you the tools, confidence, and design foundation to show up professionally online without draining your time or wallet.
When you buy a well-designed template, you’re not just purchasing a layout—you’re investing in a streamlined way to grow your business online. Small Talk will be launching Squarespace templates soon. If you’d like to stay up to date on when they are available, click here.
