How to Use Your Brand Board
Branding Jennifer Calero Branding Jennifer Calero

How to Use Your Brand Board

Learn how to actually use your brand board to create consistency across your website, social media, and marketing materials. This guide walks you through the key elements of a brand board and how to apply them in your everyday marketing tactics. Perfect for small business owners, medspas, and female entrepreneurs.

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Why Buying a Squarespace Template Might Be the Smartest Move for Your Website
Website Design and Dev... Jennifer Calero Website Design and Dev... Jennifer Calero

Why Buying a Squarespace Template Might Be the Smartest Move for Your Website

If you’re ready to launch or refresh your website but feel stuck between “DIY everything from scratch” and “hire a designer for thousands of dollars,” a Squarespace template could be your perfect middle ground. Let’s explore why buying a template can save you time, money, and energy—and what to expect when you do.

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The Importance of Email Just Became Crystal Clear

The Importance of Email Just Became Crystal Clear

The importance of email marketing became crystal clear when Facebook and it’s counterparts experienced an extended outage a few weeks ago. Instead of relying on social media to communicate with your clients, learn what I tell my MedSpa clients and beauty service providers to do instead.

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